As we have discovered, social media management is a field with almost unlimited potential for growth in the coming years – and not nearly enough competent professionals to meet the demand from countless companies shifting large portions of their budget to online marketing.

Our training program is designed to turn out experts ready and willing to take on the role of social media manager for small, mid-sized and large businesses looking for someone to help them digitize their brand.

It’s time to answer a few common questions about social media.

All kinds of businesses are shifting their focus to online branding. These include companies from every service industry, well known and emerging product lines, educational organizations such as schools and colleges, and even charities.

Companies which traditionally depended on word of mouth referrals are turning to the world of social media to increase their reach, while other businesses that used to devote large amounts of their budget to direct mail and print advertising are finding the online medium more cost effective.

Several large companies which are doing social media “right” include:

Ford

Zappos

Old Spice

Burger King

Pepsi

Volkswagen

Ikea

Smirnoff

Cadbury

BMW

These companies jumped on the social media train early, and have been reaping the rewards ever since, with increased brand recognition, increased sales, and increased consumer engagement.

Industries that have been a little slower to get into social media include less “sexy” fields, like machine related industries (including large equipment manufacturers, efficiency companies and industrial operations), niches that traditionally depended on a firm owner’s personal reputation (such as executive recruiters, lawyers or consultants) and small family owned businesses that depend mainly on local custom.

According to multiple surveys and reports, most businesses with an advertising or marketing budget are planning to divert as much as half of that budget into social media over the next 3 years. This training program can position you to take advantage of this trend!

Business owners looking for help with a social media campaign often don’t even have enough online savvy to post their needs on a freelance marketplace. These clients are ripe for the picking, but many social media marketers pass them by, not realizing they are even there.

Our VIP Job Database will provide you with quick and easy access to the best social media jobs posted on the web, but that’s not all. We also teach you how to connect with people in your local community and around the world who may be looking for help with a social media campaign as well as those who may not even realize they need one yet!

You’ll get a blueprint for how to pitch social media marketing to business owners in a simple, easy to understand format that convinces them they need help and then present you as the solution! It’s a win-win situation for everyone.

Being a social media manager is a job for someone who enjoys being online and interacting with people. You also have to be a motivated self starter, who can keep to a deadline and deliver on your promises. In the beginning you’ll be depending on one-off jobs from freelance job postings to establish yourself. This can mean taking on multiple projects per week at anywhere from $50-$200 per project.

As your reputation grows, you can charge more. You’ll be able to sign up some of your one-off clients as ongoing monthly clients, and you’ll branch out and start finding social media clients on your own. Our course teaches you everything you need to know about being a social media manager, from landing clients to actually completing the work to keep them happy.

Full time social media managers can make over $50,000 per year! That’s working your own schedule, on your own terms, for people you choose to work with – instead of slaving away for a boss you hate in an environment you can’t wait to get out of every Friday and you dread going back to on Monday.

A career in social media management is waiting for you, if you want it! If you enjoy social interaction online, are an innovative and creative thinker, like seeing results tied to actions and want to be your own boss in a rapidly growing industry, there will never be a better time to get into the business of leveraging social media.

With our comprehensive training program, continually updated jobs database and available support team, you can quickly learn everything you need to know about social media management. Then you can launch your own successful career and never look back!

Today we looked at what types of clients are looking for social media managers (virtually all of them), which companies present good examples of a successful social media campaign, and where you might find clients such as these to build a successful social media management practice.

Next up it is time for you to move on to our ‘Advanced Training’ section, which has much more detailed training on how you are going to be using our social media job database to find work, more in depth details on the jobs you will be doing, step by step instructions on how to actually complete the jobs, tips and tricks to help take your income to the next level and much more!