Quality Control

Be prepared to do a quick review of the work and some quality control. It may not be necessary, but in some cases you might need to spend a little time scrolling through a page of new Twitter followers to make sure there isn’t anything that would ring a bad note with your client.

Some examples of this would be scantily clad women following a church based account, or competitors following a product based account. You never want to get in trouble with your client for actions taken under your supervision.

Pay your vendors either in advance or promptly upon completion of each job. Don’t try the “I’ll pay you as soon as my client pays me” line - it’s not their problem to worry about your cash flow. Your agreement with your own clients should really be “pay in advance” anyway.

If possible, select providers who will supply you with a report of the services they gave you. In many cases, you can revise this report, brand it, and deliver it to your clients. If not, have a system in place for maintaining accountability. It’s your job to know what is going on with each client’s accounts.

Track who is doing what for which client scrupulously. The best way to do this is with a spreadsheet that lists each client, the services being provided, the vendor providing the services, the deadline for the vendor‘s delivery to you, and the deadline for your delivery to the client.

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