If you are already an established social media manager, this section of the book shows you why you should start using arbitrage to lighten your personal responsibilities and add money to your weekly paycheck.

Let’s assume that all jobs you take on can be completed in one hour, and that you charge a standard hourly rate. If you have 50 jobs at $20 an hour lined up to do next week, meaning a total of $1000 income for a 50 hour work-week, that‘s great - but you could do better.

Start by raising your hourly rate - for example, try charging $30 an hour instead. Maybe you’ll only get 35 jobs next week, but you’ll only work 35 hours and you’ll still make $1050 - even more money than when you put in 40 hours a week!

If you still find yourself accepting more work than you can handle in a 40 hour week, and land 45 jobs at $30 an hour, consider outsourcing some of your work.

You can still do 35 projects in 35 hours and still make $1050 - while outsourcing the ten extra jobs for $10 each, meaning you can pocket the extra $200.

You might have to put in a few hours finding the right contractor, checking over the work to make sure it is properly done, and dealing with your end client, but even then you are looking at a less than 40 hour week - and a $1250 paycheck.

This is a perfect description of arbitrage - taking on a job at one price, outsourcing the actual work, and pocketing the difference (profit).

If your business continues to grow and you have established some great resources to turn to, you could conceivably end up outsourcing nearly all of your projects - settling into a supervisory position and raking in the profits.

Imagine - if you have 80 jobs a week at $30 an hour, and you outsource all of them for $10 each, that’s $800 paid out and $1600 in your pocket. The only work you have to actually do is contracting the jobs out, tracking the progress, doing quality control, and delivering the completed reports to your happy clients.

If you can keep your management time to 20-30 minutes for each project, your workweek will only be 30-40 hours long and you’ll be making a terrific living!